Even in a big store, standalone displays catch the eyes of nearly any consumer, no matter how frazzled or busy they may be. Since consumers buy a lot of things on a whim, permanent POP displays are a great way to make your product compete in even the busiest retail settings, so you ultimately achieve improved branding success.
One of the main reasons why you may invest in permanent POP displays is because they can easily increase revenue, making them an ideal part of any business’ sales strategy. To increase your revenue with permanent POP displays, here are a few tips for success:
- Creativity is key to the success of any permanent POP display. Store managers and retail outlets are eager to keep their stores fresh and interesting, so imbibe as much creativity as possible into your displays.
- While you’re obviously going to target your expected customer base, you should also think outside the box in terms of other people you can get to buy. Expanding your customer base is one of the best ways to ensure your displays help your brand remain profitable.
- Shock value is another way to further enhance the effectiveness of your POP displays. If you can get people’s attention with an enticing graphic, funny slogan, or bright colors, you’re more likely to make more sales.
At d3, we’re your partners when it comes to helping you increase revenue with permanent POP displays. We’d be happy to help you, so give us a call today!