Here at d3, we understand that you care about your business, and we want to help you do what’s best for it. If you are looking for a way to improve your sales, one thing you might want to consider is moving to retail-ready displays. In this article, we’ll go over more about what retail-ready displays are and the benefits that they offer in order to help you decide if they are right for you.
• What is a Retail-Ready Display? To put it simply, a retail-ready display is a form of display packaging that is designed to be ready to show on the sales floor, reducing the need for handling. Instead of your employees having to unpack boxes and place each individual item on the shelves, they can instead move trays, cases, and free-standing displays directly to their spots.
• What Makes Good Retail-Ready Display Design? When designing retail-ready displays, there are some key things you should keep in mind. First, the display packaging needs to clearly identify the brand and name of the product, both so your staff can easily know where to place it and also so customers can know what they are looking at. Second, the display packaging needs to be easy to open, with a minimal need to use knives or box cutters. Third, the displays should be able to be restocked with a “one touch” movement, so that your employees can work more efficiently at stocking the shelves and stay more on top of your inventory.
